The 4 Dimensional E-business Process
E-business success stems from much more than a single tactic.
Sure, the occasional promotional email may generate some new leads or sales, but sustained results only occur when a sound strategy has been devised, deployed and maintained.
At the root of every Precis E-business engagement rests the following four dimensional process. By following each of these phases, we help ensure that every solution we deliver is of value, offers a simple path to success and generates a return on investment.
First Dimension: Discovery Phase
You know what you want from your e-business campaign. We know what solutions best fit your short- and long-term objectives. This is where those two universes meet.
Discovery phase components include:
- Needs Analysis
- Audience and Persona Discovery
- Requirements Definition
- Business Goals Definition
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- Market Research
- Website Usability Planning
- E-business Blueprint
- High-level Campaign Structure
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Second Dimension: Design Phase
We revel in creativity, but we also know "hey, cool site" will only go so far. A solid design is essential to delivering measurable returns on targeted objectives.
Many variables influence an effective design, including:
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- Brand Integration
- Graphical User Interface (GUI) Design
- E-marketing Campaign Design
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Third Dimension: Development Phase
The front end of an online commerce site is only as reliable as its back end. In this phase of the project, we ensure that the Precis E-business solution can support the project’s goals from a technical standpoint.
To ensure the sound construction of your project, we manage a number of factors, including:
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- E-business Platform Integration
- Data Model Development
- Prototype Development
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Fourth Dimension: Delivery Phase
Once the design and development is complete, it’s time to go live and start reaping the benefits of your e-business presence. To be certain that you’ll be as ready as the site, Precis provides extensive pre-launch support as part of the delivery phase.
Key elements of this phase include: